Built in Big Spring, Texas by someone who rents this stuff too.
I’m Kelby. EquipMetric grew out of the same questions I have to answer while operating KAV Rentals LLC: what should this unit cost, what can it realistically rent for here, how many paid days does the debt require, and what happens when the month is slower than expected?
Company and product
EquipMetric is an assumed name of Known Range LLC. Known Range LLC d/b/a EquipMetric develops and operates the software, research systems, reports and related EquipMetric services.
KAV Rentals LLC is a separate trailer and equipment rental business. Its real-world operating experience helps inform how EquipMetric is designed, but KAV Rentals LLC is not the provider of the EquipMetric software service.
Operator-built, not theory-first
EquipMetric is being built alongside a working small trailer and equipment rental operation in West Texas. Real purchase decisions, rental pricing, maintenance, downtime, financing, delivery, repairs and the temptation to make a deal look better on paper all influence how the product is designed.
That operator context is why EquipMetric emphasizes downside cases, evidence quality and purchase-price discipline instead of simply maximizing projected return.
The problem
Small rental operators routinely have to answer several questions at once: What are comparable units renting for nearby? How many paid days does this payment need? What should the asset cost? What happens in a slow month? What cash is needed to make it rental-ready? Is there a better unit within driving distance? And what facts still need to be verified before money changes hands?
Those questions are usually spread across Marketplace listings, dealer pages, payment calculators, spreadsheets, memory and guesswork. EquipMetric organizes them into one transparent decision process.
What EquipMetric is—and is not
The core job is capital-allocation decision support for small equipment-rental operators: research a market, stress-test a purchase, preserve the assumptions, compare actual ownership outcomes later, and make the next decision with better evidence.
It is not trying to become a generic booking, dispatch or payment platform. It is also not an appraisal, inspection, title search, insurance quote or promise that a unit will rent.
Coverage is layered, not one-size-fits-all
Any U.S. ZIP can run the EquipMetric model. Maintained market research currently covers selected Texas markets for dump trailers and equipment/car haulers, not every U.S. market or equipment category. ZIP and calculator access do not establish researched local coverage. Thin or unavailable evidence cannot support a BUY signal.
Market Entry accepts a U.S. ZIP, but a form accepting your location is not a promise of available or maintained research there. The Compliance Guide separately organizes state and federal sources for all 50 states + DC; that jurisdictional reach does not establish local rental demand or market-evidence coverage.
How trust is supposed to work
A favorable score should never be the only reason to trust a report. EquipMetric shows evidence count, evidence grade, local-vs-regional distinction, downside sensitivity, economic ceiling, comparable-market ceiling, model limitations and facts that still require verification.
Modeled estimates stay separate from owner-reported actuals. Partner compensation cannot change underwriting math. Thin evidence is supposed to remain visibly thin—and can result in NEED MORE INFORMATION instead of forcing a BUY or NEGOTIATE.
See the work, then test your own deal
When a real dated public-evidence sample is available, it uses public market observations so the sources and assumptions can be checked. Limited-access testing remains open while the model is stress-tested against real operator use.